Disney’s ‘En Canto’ OST, #4 on Billboard… Frozen ‘Let It Go’ Beats

picture explanationA scene from Disney’s ‘Encanto’ OST ‘Don’t put it in your mouth, Bruno’

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The original soundtrack (OST) from the Disney animation ‘Encanto: The World of Magic’ climbed to #4 on the Billboard Singles Chart, beating the hit song ‘Let It Go’ from ‘Frozen’.

On the 19th (local time), according to NBC broadcasting in the US, the OST ‘Don’t Talk About Bruno’ (English original title, ‘We Don’t Talk About Bruno’) for Encanto’s OST became the fourth most popular song on the Billboard Hot 100 chart.

It is the best performance of a Disney OST on the pop music charts since ‘Colors of the Wind’ by ‘Pocahontas’ reached #4 on the Billboard in 1995.

In particular, attention is focused on how long the upward trend will continue in that the OST of ‘Encanto’ surpassed the Billboard rankings recorded by ‘Let It Go’ of Disney’s hit ‘Frozen’.

‘Let It Go’ was so popular in 2014 that it was heard that children around the world sang along to it, and it peaked at #5 on the Billboard Singles Chart.

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Encanto OST, which reached #4 on the Billboard Singles Chart Hot 100

picture explanationEncanto OST, which reached #4 on the Billboard Singles Chart Hot 100

▶ Click here for a larger view

‘En Canto’ is also attracting attention as a so-called reverse-running box office hit.

After the animation was released in late November last year, it did not do well in American theaters.

However, as it was released through the streaming platform Disney Plus at the end of December, word of mouth among fans became a topic of discussion on social media.

Since then, even the OST of ‘En Canto’ has been gaining popularity on TikTok and YouTube, and it has landed on the Billboard charts as well.

‘Don’t Put It In Your Mouth Bruno’ debuted at #5 on the Billboard Hot 100, and the entire OST of ‘Encanto’ also took the top spot on the Billboard 200, an album chart, beating pop star Adele’s album.

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