Jiewai Animation, guided by IPO, net profit of 43.36 million in 2020 increased by 214.58%-Maternal and Child Industry Observation

Introduction:Jiewai Animation is probably one of the few animation companies with positive growth in net profit and revenue. In 2020, Jiewai Animation’s net profit increased by 214.58% year-on-year, and the net profit exceeded 40 million yuan. The epidemic did not affect the company too much. At the same time, the company’s revenue and net profit have achieved certain growth.

Author: Toy frontier

On the evening of February 2, Jiewai Animation (835948), a well-known domestic animation copyright agent, issued an announcement on its 2020 annual results. The announcement showed that the total operating income from January to December 2020 was 188 million yuan, a year-on-year increase of 31.39%; attributable to the listing The company’s shareholders’ net profit was 43.3665 million yuan, a year-on-year increase of 214.58%. The financial report showed that the company’s total assets were 304 million yuan, and its net operating cash flow reached 82,023,400 yuan, a year-on-year increase of 132.8%.

The company’s operating income increased by 31.39%. The company explained that this was an increase in market expansion. In addition to the steady growth of video licensing business revenue, revenues from game licensing, commercial licensing, and exhibition business have all increased. According to the 2019 annual report, Jiewai Animation’s revenue mainly comes from video licensing, commercialization licensing, and other businesses. Video licensing business is the main source of revenue, accounting for 91%. The total of commercial licensing and other businesses Accounted for less than 10%.

The net profit for shareholders increased by 214.58%, which was due to the increase in profits brought about by the increase in the company’s operating income, and was mainly due to the equity incentives of the company in the previous period, which incurred a share payment fee of 18.6515 million yuan.

Jiewai Animation can be described as a domestic head animation product copyright agency. In terms of quantity and scale, the three major Japanese animation agencies in the country are Lingbang International in Hong Kong, Kapok International in Taiwan, and Jiewai Animation in Mainland China. JY Animation (JY Animation) was established in 2010. It can be said that it is the first domestic agent to introduce Japanese animation, from “Doraemon”, “Crayon Shin-chan”, “Pokemon”, ” Famous Japanese IPs such as “The Prince of Tennis” and “Astro Boy” began to gradually expand the animation program library, and also introduced “Cute Qiaohu Island” by the exclusive well-known preschool IP brand Qiaohu.

How does Jiewai Animation make money? Take the “Crayon Shin-chan” introduced by Jiewai Animation for a lot of money. In 2014, Jiewai Animation purchased the copyright of “Crayon Shin-chan” from Japan’s ASATSU-DK company at a copyright fee of 15.6 million yuan, including “Crayon Shin-chan”. There are 555 episodes from the first season to the fourth season, and 21 “Crayon Shin-chan” movie rights are also won.

In addition to operating the video copyright of Crayon Shin-chan, Jie Wai Animation also purchased the electronic comic copyright of Crayon Shin-chan from Futaba, Japan, and obtained the Chinese translation right of the paper book Crayon Shin-chan by Hyundai Publishing House. Relying on these copyrights, it is authorized to different media customers for online communication. For example, the video copyright was sold to Tencent, Youku, and B Station; the electronic comic copyright and the modern publishing house’s paper books were sold separately to the corporate copyright. You can see that a “Crayon Shin-chan” has been authorized by tricks and has made three waves for the company.

At present, Jiewai Animation has formed the current operating mode “distribution + authorization + IP operation” from the initial introduction of foreign animation film distribution. In addition to acting as an agent for Japanese, European and American animation, the company has also participated in the investment and production of “Yesterday’s Song”, “The God of Cooking” and many other copyrighted animation works, such as “The God of Cooking”, an animation from October 2019. Since the first quarter went online on major platforms, the cumulative broadcast volume of the entire network has exceeded 200 million.

In addition, Jiewai Animation also owns the commercialization rights in China for famous international IP such as Sakura and Kumamoto. At the same time, Jiewai Animation has two subsidiaries, one is Jiewai Zhihui (Tianjin) Animation Technology Co., Ltd., which produces cartoons that children love, such as wonderful animals, wonderful ancient creatures, magic classrooms, dragon fighters, skins Piru Agent Team and many other works. The other is Jiewai Culture, with IP content research and development as its core, acting as an agent for cultural institution IP, museum institution IP, and domestic and foreign animation IP.


From the perspective of the company’s development from 2017 to 2020, the company’s revenue in 2019 was 143 million yuan, a year-on-year decline of 32.23%. The total operating income from January to December 2020 is 188 million yuan, a year-on-year increase of 31.39%. Although the company’s revenue has achieved a certain increase in 2020, the company still faces some problems in its future development. On the one hand, it comes from the uncertainty of national policies. In 2019, due to the “Regulations on the Introduction and Dissemination of Overseas Audiovisual Programs (Consultation Draft)” issued by the State Administration of Radio, Film and Television, its video authorization dropped by 35.83% in the afternoon. On the other hand, it was accompanied by the rise of Guoman and the domestic The video platform party can skip the agents to purchase foreign copyrights, and further squeeze the living space of the agent enterprises, which restricts the development of the company.

In addition, Jiewai Animation was listed on the NEEQ on February 24, 2016, and the IPO road was terminated in 2019. At the same time, Jiewai Animation submitted the guidance and filing materials to the Beijing Securities Regulatory Bureau on January 12, 2021. The company is currently accepting Essence Securities. Counseling of a company limited by shares.

Article Source: Observation of the Maternal and Infant Industry

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